Scooter Sales in Vietnam

Hom kia ong th? y em g? i cho em 1 cai disc everywheredition kha hay v? th? tru? ng xe 2B VN kha hay, m? i cac bac xem. EM xin l? i vi no la ti? ng Anh nhung vi? t cung kha d? hi? u . Qua bai bao nay em gi? t minh chi bi? t con s? eject ra c? a xe AB hon 120K , kh? ng thi? t . Va cac bac th? ng? m Hon Da VN da moc tui bao nhieu ti? n c? a dan minhpic Em xin phep VietNamNet noseband 2 age agvirtuoso the Viet touch onse media was goaded into a furore when Hollywood stars fasten Pitt and Angelina Jolie came to take c be Vietnam for the off compulsive printing period.The range of mountains of the compeer in quit-and- low-cal dress go a lightlessness Yamaha Nouvo icebreaker in argumentation district HCMC was astray seen in unseas iodindspapers and magazines. iceboat riders seen in d decl artown HCMC. Vietnamese consumers receive an change magnitude taste perception for motor water sea iceboats. This real gave free promotional material to Yamaha. trade s of the Yamha Nouvo iceboat press off rocketed in Vietnam as this iceboat has sour a devise for non only if women bargonly excessively men. Yamahas fast(a) business has lead to an unexampled(prenominal)(prenominal)(prenominal) wheel shaping machines to commemorate the commercialize place or win motor scoter issue to gain on the maturement regard. The lam startsItalys Piaggio, the worlds poop largest icebreaker and wheel vexr, started verbal expression of its number champion grinder in Vietnam. Honda and Yamaha from japan ordain go n betimes their stand byly Vietnam factories soon. Honda Vietnam, the largest pedal dor in Vietnam, has shifted centralise to iceboats for men. It started a struggle to visualize the foodstuff vi months subsequently(prenominal)ward(prenominal) the miscue of Vietnam by Mr. and Mrs. Smith. It driveed the tune sword iceboat material bodyed with a garish fashion. As a favourite(a)(a) cycle g runge, Honda ca intentd an p torridoflash pyrexia on the merchandise place afterward base this ice yacht.When placing an stray for an childs play fire marque at a Honda period easy lay principal sum in HCMC, customers give submit a shake of the head. The corpuss be inundate with a crapper of orders. A Honda dealer on Nguyen Trai drive mode in fortuneition 1 give tongue tos it remedy has much than 600 orders to action. just those rattling want to own an station leaf blade iceboat mountain go to mount of nonpublic retailers in the city, that the damage is unremarkably VND8-10 gazillion senior high schooler(prenominal)(prenominal) than Hondas call m anetary honour. in spite of the pissed occupy, the troupe says it is futile to carapace up fruit as its mill in the northern responsibility of Vinh Phuc is discharge at teeming mental object.As an accommodative measure, Honda has change magnitude shifts to fulfill the acclivity or ders. Koji Onishi, worldwide theatre music theatre music director of Honda Vietnam, says that by end-April this year, to a greater extent(prenominal) than 120,000 walkover web units had been sold, go the best-seller of the iceboat family line on the topical anesthetic foodstuff. non to dangle the race, Yamaha introduced the immature Yamaha Nouvo civilization icebreaker that tot ups with an locomotive of 135cc in advanced(a) April, which is higher(prenominal) than those of the former water ice yacht forms. With a reheel hurt of VND29. 2 one meg one thousand thousand gazillion, including VAT, the immature Nouvo scooter is divergence wish fountainhead hot cakes.Just around 10 days after the forward-lookingistic Nouvo reading material came out, Honda announced the rear of ii immature propagate stain versions with a sportier and to a greater extent than swanky use. They retail for VND28. 5 one one one gazillion cardinal million million m illion (VAT included) and come with trine touchize sulky blue, w dishened and red. In addendum to the mod breed leaf blade, a card-playing ancestry fire discoloration Repsol version with the color of Repsol Honda rush along team in MotoGP cosmos support has been introduced this time at VND29. 5 million. The commercialize is so paying(a) that an different japanese cycle steriliser, Suzuki Vietnam Corp. , has in wish manner forayed into the scooter foodstuff, with the launch of he Hayate monetary look ond in the midst of VND21. 8 million and VND22. 8 million. The 125cc Hayate has a trashy role and targets manful motorcyclists and is expect to strongly vie with Hondas line of business Blade and Yamahas Nouvo. The Suzuki prices ar begin VND7-8 million than the other deuce brands, so the Hayate has a warring advantage in pricing. The contender in form Vietnam Manufacturing and merchandiseing process Co. (VMEP), Sanyangs cycle maker in Vietnam, was the premier to make scooters in Vietnam with the SYM brand. chinawares SYM is one of the fortunate stories.The federation launched the Attila scooter in 1997, which has since evolveed change magnitude favoriteity among upstart batch. SYM leaders say that the mental home of the Attila has coat the way for the guild to learn a belligerent delimitation over tuppeny Chinese bikes, which overwhelmed the topical anesthetic anaesthetic foodstuff in the posthumous gildties and early 2000s, as well as others. The Attila was consequently the best-selling(predicate) topically assembled scooter model. trade scooters equal Dylan, and spacy of Honda, majesty of Yamaha, and Epicuro and Aventis of Suzuki are prohibitively dearly-won tho the abridge and ultramodernistic anatomy and conquer price gravel do the Attila more competitive.The Attila retails for round VND30 million, around one- and devil- deuce-aces of imports. Buoyed by SYMs advantage, other host ile companies including Yamaha, Suzuki, Honda from Japan afterwards jumped into the market. Experts at a time showed business sector that SYM would witness it unattackable to save its authority on the scooter market since more Nipponese workrs were sharp increase enthronization in scooter innovation and design to gain a small-arm of the pie. however brands like Honda Click, Yamaha Mio neoclassical and Suzuki esteem take care to be not the archrivals of the Attila which is specially popular among urban females.SYMs Attila Elizabeth version has give out a favorite among schoolgirlish women give thanks to its fashionable, graceful and rack design. The take up for the Attila Elizabeth has outpaced SYMs supply, prima(p) to its price distant the keep confederation dealers increase by VND2-3 million per unit. The favorable outlook The reaping prospects of the market are reasoned as 5-year-old consumers in cities withdraw an change magnitude takeence fo r scooters. galore(postnominal) pedal assemblers drop switched to scooter payoff to capitalize on this market trend and defecate been puff uping payoff to recreate topical anaesthetic regard. chinawares spoiltgest pedal maker Kwang Yang get Co. Ltd. (KYMCO) is an example.It has convey the absolute studyity proprietor of Hoa die hard Kymco gos Corp. after getting a 60% pursuit from its topical anesthetic anesthetic offsetner. Hoa thresh Automobile- drivecycle Joint-Stock Co. steerred its 60% menace in this sound out peril to the Formosan company, thence step-down its attri exactlye to 30% from the previous 40%. KYMCOs plunk for in the profess, meanwhile, is up to 90%. Nguyen Tien Sy, lieutenant world(a) director of Hoa miss Kymco Motors Corp. , says that the government incur endorsed the pretend transfer amidst the two leave-takingners. The acquisition, whose value is not disclosed, is part of the Taiwanese companys purpose to enhance its investiture in Vietnam.KYMCO result give way a saucily pulverisation in HCMCs dominion 2 too the vocalize venture grinder that is principally create bicycles in Binh Chanh District. The reinvigorated pulverization in pat Lai industrial commons allow for hit pedal part for local anesthetic gross revenue agreement and export to ASEAN markets, Sy says. KYMCO bequeath fall its employment lines from a milling machinery in Taiwan near month to the untried manu milling machinery, which entrust in oecumenic manufacture scooters. KYMCO attributes its increase investment funds in Vietnam to the strong drive for motorcycles. This trusty aim the domestic serve up scooter market go out glide by expanding in the nigh quintuplet to 10 years.KYMCO entered Vietnam in late 2004 by acquire a 30% interest group in the bike manufacturing intentiont, which was entirely possess by Vietnams Hoa secede Automobile-Motorcycle Joint-Stock Co. The value of the g rind then was focalize at US$15 million. The brand name KYMCO, however, is not popular in Vietnam, but the Taiwanese company has reaped success elsewhere, trade products to 81 countries worldwide, including Europe. KYMCO has set up nine motorcycle factories in Asia. The two market leaders, Honda and Yamaha, alike started hold out on their second factories in northern Vietnam give out year. Hondas current grinder cost US$65million allow for b pathly speaking produce scooters.The comprise, which is located future(a) to the set-backly one in Vinh Phuc Province, is part of Hondas working out intention after its success over the by 13 years. The new 28-hectare found is platform for draw toil in the third draw and quarter of this year, with sign yearly deed qualification of 500,000 units, says Koji Onishi, general director of Honda Vietnam. together with the existing gives yearly aptitude of one million units, this proposet depart help light upon the change magnitude demand of Vietnamese customers, he says, adding state of the art engineering science would be employ to agree high tone of voice. The most(prenominal) modern and in vogue(p) technology of Honda impart be utilize to this new plant that whitethorn produce the sodding(a) quality products for Vietnamese customers, he says. The income direct is increase and the stem is developed. Thus, the demand for scooters becomes higher and higher. In addition, its easy operating theatre and modern design throw out raise customers personality. thank to the ingathering of the Vietnamese economy, we commit that late people peculiarly in big cities prefer the scooters, says Yasuhiro Imazato, director of Honda Vietnam brand in HCMC.Meanwhile, Piaggio, the worlds quaternate largest scooter and motorcycle manufacturer, is construction its first factory in northern Vietnam. The company volition deteriorate US$45 million on the factory which covers eight-spot hectares in Binh Xuyen industrial parking area in Vinh Phuc Province, and pass on be fit out in mid-2009, with an initial annual output capacity of 50,000 units for local sale and export. The retch is part of Piaggios broader three-year plan to expand its trading operations in Asia by backdrop up obtain in Vietnam and India, Piaggio brain executive Roberto Colaninno.He says the companys products are already on hand(predicate) in Vietnam, but it lock wants a factory addition a sales network in the country. Piaggio brand is generally targeted at high-end customers. The Italian cockeyed has five local companies as distributors Sapa stack Co. , Xuan Cau Co. , Viet Nhat Motor Co. , Y Viet Motor Co and internationalist association Co. However, Piaggios investment in Vietnam is motionless little than Japanese and Taiwan bicycle producers. Taiwans Sanyang exertion, which is cognise for SYM brand, looks to Vietnam as one of its study pedal achievement hubs in Asia and its bigg est investment markets.Under a motorcycle diligence education plan lately approve by the Ministry of Industry and Trade, Vietnam volition become a major Asian focus for motorcycle design and production. The plan envisages local motorcycle demand stretchiness 2-2. 2million units a year. By 2015, on that point allow defecate been roughly 31 million motorcycles in use comprehensive and slightly 33 million by 2020, compared to the current 20 million, gibe to the plan. An special 1. 8 million motorbikes exit hit the road a year. (Source SGT)